Page 13 - Mann Ki Baat English JULY 2022
P. 13

on the website of the Ministry of   one could have imagined. Today,
        Culture. In the next few days, the   when it comes to Indian toys, the
        Culture Ministry is going to start   echo of 'Vocal for Local' is being
        a competition, where, those who    heard everywhere. You will also
        send the best pictures of the fairs   like to know that now the number
        will also be rewarded. So do not   of toys coming from abroad in
        delay, visit the fairs, share their   India is continuously decreasing.
        pictures, and maybe you will get   Earlier,  where  toys worth more
        rewarded too.                      than Rs 3000 crore used to come
            My dear countrymen,            from outside, now their import
        you must have noticed, in one      has reduced by 70 per cent and it
        episode of ‘Mann ki Baat’, I had   is a matter of joy that during this
        said that India has full potential   period, India has exported toys
        to become a powerhouse in Toys     worth more than two thousand
        Exports. I had specially discussed   six hundred crore rupees to
        the rich heritage of India in sports   foreign  countries.  Whereas
        and games. The local toys of       earlier, only toys worth Rs 300-
        India are eco-friendly, consonant   400 crore, used to go out of India.
        with both  tradition and nature.   And you already know that all
        Today, I want to share with you    this happened during the Corona
        the success of Indian Toys. Due    period. India's toy sector has
        to  our   youngsters,  startups    proven its mettle by transforming
        and entrepreneurs, what our        itself. Indian manufacturers are
        toy industry has achieved, the     now making toys based on Indian
        successes we have achieved, no     mythology, history and culture.

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